Indian online dating industry

Rated 4.25/5 based on 768 customer reviews

Dating sites and apps were most popular among younger internet users - 14 percent of U. internet users aged 18 to 34 years were currently using dating sites or apps and a further 29 percent had done so previously.Almost half of online dating users had very or somewhat positive experiences with online dating.In November 2014, Noida-headquartered Vee raised

Dating sites and apps were most popular among younger internet users - 14 percent of U. internet users aged 18 to 34 years were currently using dating sites or apps and a further 29 percent had done so previously.Almost half of online dating users had very or somewhat positive experiences with online dating.In November 2014, Noida-headquartered Vee raised $1 million from Lightspeed Venture Partners.“There has been a cultural shift in metros and big cities and Indians are now more open to having boyfriends or girlfriends, in comparison to a few years ago,” Pragya Singh, vice president—retail and consumer products at Technopak Advisors, told Quartz.

||

Dating sites and apps were most popular among younger internet users - 14 percent of U. internet users aged 18 to 34 years were currently using dating sites or apps and a further 29 percent had done so previously.

Almost half of online dating users had very or somewhat positive experiences with online dating.

million from Lightspeed Venture Partners.“There has been a cultural shift in metros and big cities and Indians are now more open to having boyfriends or girlfriends, in comparison to a few years ago,” Pragya Singh, vice president—retail and consumer products at Technopak Advisors, told Quartz.

indian online dating industry-76

indian online dating industry-67

indian online dating industry-53

indian online dating industry-86

There are investors, and there are consumers.”Much of this success can be attributed to changing social norms in urban India, a huge population under the age of 30, and the willingness of Indian entrepreneurs to tailor their products according to the needs of young men and women in the country.“Much like how Flipkart singularly focused on customer service, newer dating apps are working towards the right product market fit, verified profiles, ensuring that no married men got on the app, assuring women of safety and security,” Sachin Bhatia, co-founder of Truly Madly, another popular dating app, told Quartz.

Woo says that its mobile app has more than a million users in just a year, and it does about 10,000 matches a day.

Truly Madly, which also started last year, has seen a 100% month-on-month growth in terms of downloads.

“We really don’t keep tabs on other companies,” the spokesperson said.

Online dating is no longer seen as a last attempt for the desperate and lonely to find their soul mate.

Leave a Reply